Mythic, the developer of the hit MMORPG title Dark Age of Camelot (2001) is about to release their newest game (announced release date of September 18). Warhammer: Age of Reckoning or WAR for short. Previously succesful with it's Realm versus Realm concept in DAoC Mythic hopes to gain the masses by combining their RvR concept with the IP of the Warhammer Fantasy miniature model tabletop game of Games Workshop.
Early in the design phase (2005) of the game Mythic has started to reach for their target audience and beyond in an attempt to create hype. With appearence of enthusiastic Mythic representatives calling for "WAAAGH" in games shows in recent months all over the world, they have succeeded in just doing that. The hype is there. Captivating game trailers (see below), monthly news letters and website(s) keep the future customers coming back; wanting more.
With WAR Beta applications of 800.000+ and counting the question arrises whether Mythic will rival World of Warcraft (the leading running MMORPG with a current estimated account base over 10.000.000). That WAR will be a success seems almost certain, whether it will rival and more importantly can rival WOW is to be seen. Will WAR fans care? No. As long as Mythic will be able to deliver the game in line with (hyped) expecations the Road to WAR will be open for fast profits.
You will be able to find me on that open road marching on the forces of Order. See you there?
Sorcerer of Destruction